With over 415 radio stations in about 23 languages, Radio is the oldest electronic medium – predating social media, streaming, the internet and even TV — it still remains relevant and resilient!
13 February is a date proclaimed by UNESCO to celebrate radio broadcast, improve international cooperation among radio broadcasters and encourage decision-makers to create and provide access to information through radio, including community radios.
It’s an occasion to draw attention to the unique value of radio, which remains the medium to reach the widest audience and is currently taking up new technological forms and devices.
UNESCO encourages all countries to celebrate this Day by undertaking activities with diverse partners, such as national, regional and international broadcasting associations and organizations, non-governmental organizations, media organizations, outlets as well as the public at large.
According to @unesco “This day marks a time where people around the world celebrate radio and how it shapes our lives. Radio informs, transforms and unites us. It brings together people and communities from all backgrounds to foster positive dialogue for change. More specifically, radio is the perfect medium to counter the appeals for violence and the spread of conflict, especially in regions potentially more exposed to such realities.
On that basis, World Radio Day 2019 will celebrate the theme of “Dialogue, Tolerance and Peace”.
Broadcasts that provide a platform for dialogue and democratic debate over issues, such as migration or violence against women, can help to raise awareness among listeners and inspire understanding for new perspectives in paving the way for positive action.
Radio programming can also build tolerance and surpass the differences separating groups by uniting them under common goals and causes, like ensuring education for one’s children or addressing local health concerns”
So thankful to be given the opportunity to share my ideas and views on radio platforms like Greetings FM, Love FM; etc. I do hope to start hosting my own talkshow soon!
Meanwhile, Let’s celebrate!
References – IASA, UNESCO.